Terms of Service
Last updated: August 6, 2026
These Terms of Service (“Terms”) are a binding agreement between you and the operator of blury (“blury,” “we,” “us”) and govern your access to and use of blury (the “Service”). By creating an account, clicking to accept, or using the Service, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the Service.
Please read Section 17 (Dispute resolution). It sets out an informal-resolution step and an arbitration option, but it does not take away any consumer right that the law where you live does not allow to be waived. That includes, for Ontario consumers, the right to go to court or join a class proceeding under the Consumer Protection Act, 2002.
1. The service
blury is an AI-assisted writing tool. It generates and rewrites text based on the prompts, writing samples, and materials you provide, including a step that rewrites drafts to read in a more natural, human style. We offer paid subscription plans and may offer a time-limited free trial when checkout shows one is available.
The Service is offered on an ongoing basis with no uptime commitment or service-level agreement. We may add, change, suspend, or remove features at any time, and we may run features that are experimental or labelled beta, which can change or disappear without notice. We will not make a material reduction to a paid plan’s core functionality without giving you reasonable notice and the chance to cancel.
2. Accounts and eligibility
You must be at least 13 years old to use the Service, or older where your country sets a higher minimum age for online services (16 in some European countries). If you are under the age of majority where you live, typically 18, you may use the Service only with the involvement and consent of a parent or legal guardian, who agrees to these Terms on your behalf. By using the Service you represent that you meet these requirements.
You agree to provide accurate account information and keep it current. Accounts are personal to you: do not share your credentials or let anyone else use your account. You are responsible for all activity under your account. Enable two-factor authentication if you want the strongest protection we offer, and tell us promptly at hello@blury.ai if you believe your account has been compromised.
3. Acceptable use
You agree not to, and not to allow anyone else to:
- Break the law or infringe anyone’s rights.
- Generate or distribute content that is harmful, abusive, harassing, hateful, defamatory, fraudulent, deceptive, or illegal, or that sexualizes minors.
- Impersonate any real person or organization, or build a “style” from a real individual’s writing, without that person’s consent.
- Submit a writing sample, document, or other material you do not have the right to use.
- Generate spam, bulk unsolicited messages, or content designed to manipulate reviews, ratings, or public opinion at scale.
- Access the Service by any automated means, scrape it, resell or sublicense it, or make it available to third parties as a competing or white-labelled service.
- Use the output, or the Service, to train, fine-tune, evaluate, or otherwise develop a competing AI model or writing product.
- Circumvent or attempt to circumvent any usage limit, rate limit, paywall, access control, or security measure, including by creating multiple accounts.
- Reverse-engineer, decompile, or attempt to discover the underlying models, prompts, or weights, or probe or test the Service’s security without our prior written permission.
- Interfere with or place an unreasonable load on the Service or the infrastructure it runs on.
- Misrepresent AI-generated content where doing so is unlawful or deceptive, or use the Service in violation of any academic-integrity, employment, or other rules that apply to you (see Section 9).
We may investigate suspected violations and may remove content or suspend or terminate access, in serious cases without prior notice, where we reasonably believe it is necessary to protect the Service, other users, or ourselves, or to comply with law.